The Weakest Link – ReSeller/Distributor Compliance Programme

This training programme sees us partner with our sister company Customer Perceptions (specialists in market research) to bring to you a 360 all encompassing programme to accelerate your sales.

Our experience shows us that Distributors/ReSeller businesses face a unique challenge in ensuring that their sellers are promoting their products to the highest standards that you expect.

This programme allows you to measure your distribution channels through a process of consultation, training, mystery shopping audits and reporting.

Any businesses who work with agents, stockists, resellers or distributors to sell their products.

The key outcomes of this programme are:

1. Increase sales and profit margins
2. Improve reputation and brand image
3. Increase customer satisfaction and Net Promotor Scores
4. Entice new resellers with this competitive offering
5. Eliminate waste costs
6. Streamline product knowledge training and updates
7. Encourage long-term partnerships with resellers

The Programme will be delivered using a mix of methods which have been tried and tested by the delivery team over the past ten years. These include:

 – Delivery via Zoom or another suitable platform. Optimum Results Ltd has developed the capability to deliver highly effective training interventions and have been able to use the full functionality of Zoom/ Microsoft Teams to enhance the experience for Participants. Confidentiality can be maintained using individual Breakout Rooms where Participants can talk on a one-to-one basis with the Trainer as required

 – On-site Delivery at your business premises or at our state-of-the-art training rooms.

This programme is tailored to each individual client,  Depending on your requirements we can create this programme based on your company’s needs and timeline.

Our programme is bespoke to your own individual needs. Talk to us today about how we can tailor the programme to solve your unique challenges.

Below are some of the steps we will use to do this:

1. Buy In – we can facilitate win-win co-operation and agreement of your re-sellers to be part of the programme.
2. Measurements  – through our expert mystery shopping panel, we can measure and record current levels of compliance (including product knowledge, POS visibility and customer service) throughout your network to establish where improvements are needed and tailor the programme to meet these challenges.
3. Training Programme Design – Our specialist Online Training Team ( www.SeamsCloud.com ) will help design and produce appropriate product/technical online training modules for your re-seller staff. Training can be at different levels (floor staff, line management, higher management). 
4. Training Delivery – We will host the online training process in co-operation with your re-sellers and provide help desk services for the trainees. All relevant staff members will be issued with unique log in information to access their bespoke training modules at any time, on any device.
5. Reporting – You will also have a quick reference dashboard of training activity, results and progress to evaluate the success of the programme and your Return on Investment. You will also have access to a mystery shopping reporting dashboard to have instant access to KPIs.